Tourismus.Kompass.2020 Mondseeland

MondSeeLand Mondsee-Irrsee Tourism Association
Dr. Franz-Müller-Strasse 3
5310 Mondsee, Austria

Brief project description:

Building on the ongoing brand development process in the Salzkammergut, the Salzkammergut strategy retreat in October 2012 and in the context of the amendment to the Tourism Act in Upper Austria, a new tourism concept for the Mondseeland tourism association is required with the involvement of
Mondseeland regional development officials.

Key elements of the project:

  • arrowboldAnalysis of Mondseeland's strengths and weaknesses in relation to tourism (what services are good/missing?)
  • arrowboldDefinition of strategic targets for Mondseeland from the performed analyses
  • arrowboldFormulation of strategic recommendations for action and concrete recommendations for measures, ideally with clarification of responsibilities for implementation

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