Carinthia quality assurance model

Kärnten Werbung
Managing director Christian Kresse
Casinoplatz 1
9220 Velden

Brief project description:

Kärnten Werbung, in cooperation with national interest groups, is planning to implement a quality assurance model for the tourism region of Carinthia.
They have set the following objectives:

  • Improve the quality image (quality assurance for the guest) of the region and
  • the tourist region of Carinthia
  • Increase product quality in regions and businesses
  • Conscious preference for committed quality companies in marketing
  • Increase professionalism in companies

Key elements of the project:

  • arrowboldStrategy development - Define Carinthia quality assurance model together with a control group
  • arrowboldDevelop quality criteria in quality circles with the involvement of respective interest groups (hotel industry, gastronomy, Urlaub am Bauernhof, private accommodation providers, Kärnten Card/excursion destinations, cable cars, regions).
  • arrowboldQuality coach training
  • arrowboldDevelop quality guidelines
  • arrowboldRoadshows in the Carinthian region (presentation of quality assurance model, registration opportunity for businesses)

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