Tourism Strategy for the Municipalities Comano Terme and San Lorenzo Dorsino, Italy

Client:
DMO Terme di Comano - Dolomiti di Brenta - Comano Terme

Brief project description:

The two municipalities requested an evaluation of the current state of tourism in their area, as well as improvement and change measures for the DMO, tourism facilities, and the destination's attractiveness.

Key elements of the project:

  • arrowboldPreparing long-term strategic guidelines for developing tourism
  • arrowboldIn-depth analysis and evaluation of the current situation including a comprehensive SWOT analysis
  • arrowboldIdentification of development options
  • arrowboldThe quality of life, especially in relation to heavy traffic, was discussed and rated in various workshops
  • arrowboldPrecise project and action plan