SEMINAR "Social Media Marketing – Focus: organic"

Target group: Entrepreneurs and marketing and sales specialists

Date: 14/10/2021
Time: 9:00 - 17:00
Location: Lürzerhof, Untertauern
Organiser: Kohl & Partner
Participation fee: € 475 including snacks, lunch and seminar documents plus 20% VAT

Authenticity, continuity and good content pay off. Although this does not just apply to organic social media work, it is this area where these factors pay off most. In this context, organic means that the right potential guests are addressed purely through creative and targeted work. Paid social media marketing, in contrast, works with an advertising budget in order to gain more reach

The key in organic social media lies, in content discovery and planning - which is why the seminar specifically focuses on this aspect. People who have some experience in social media - either through private use or through work in the company - will find this seminar particularly useful. Of course, a one-day seminar like this will also be full of practical tools, tricks and best-practice tips.

Key content at a glance:

  • arrowboldFocus on organic social: marketing without an ads budget
  • arrowboldSocial media strategy as a basis
  • arrowboldFinding and planning content using a content grid
  • arrowboldHow to correctly design postings in different formats
  • arrowboldEditorial planing and regularity
  • arrowboldDefinition of goals and planning of budget & resources
  • arrowboldImpact and measurement of social media campaigns
  • arrowboldCollaborating with influencers
  • arrowboldAutomation and design tools
  • arrowboldBest practice from tourism and other industries
  • arrowboldEvent highlights: Step-by-step development of your strategy and content grid (topic planning), individual review of social media presence

Billing Address

Kohl > Partner Newsletter

Register here for the new K>P newsletter "Mondays for Tourism" and receive tips and tricks, news and proven specialist know-how for your path to success every 3 weeks.

  • arrowboldValuable information
  • arrowboldThe latest seminar dates
  • arrowboldExclusive offers